About us

Where beautifull jewellery meets Skilled craftmanship

Welcome at Anna-Lou Jewellery. founded by a creative Mother-Daughter team, our story begins in the heart of Amsterdam. Our creative mom, once a skilled goldsmith, has been making stunning pieces since the vibrant '80s.

With our co-owner being a pro goldsmith, keeping Anna-Lou's quality sky-high is a must. Every material undergoes meticulous testing, and thanks to our mother's expertise, we exclusively work with 18k gold-plated stainless steel—a guarantee that our jewelry won't tarnish and is allergy-free.

Dear beloved costumer

Our jewelry celebrates the spirit of ambitious and passionate women like you. We believe in blending timeless elegance with playful charm, recognizing that beneath every classy exterior lies a hint of mischief.

Where timeless elegance meets a touch of playfulness

Anna-Lou jewellery: classy yet playful. Discover our unique pieces that strike the perfect balance between elegance and fun. Each necklace, ring, or earring tells a story of creativity, and timeless charm. Welcome to the world of Anna-Lou.

Each peace carries a story

The commitment to genuine beauty extends to the use of real natural elements, whether it's the lustrous glow of freshwater pearls or the authentic brilliance of gemstones. Each piece carries a story, connecting customers to the authenticity of nature.

We've curated handmade jewellery from our atelier in Amsterdam

Where each item is thoughtfully designed with love in the heart of Amsterdam. Every piece is more than just a beautiful adornment; it's a testament to the seamless blend of craftsmanship, quality, and the timeless allure of Anna-Lou.

Handmade Wonders

Now, let's talk about the mother-daughter duo.

Mom's got the crafting magic from her goldsmith days, and the daughter brings in some economics and communication skills. It's a family thing that makes Anna-Lou more than just jewelry—it's a story woven with character, a commitment to quality, and affordable elegance.